Another day, another confusing headline from a Reach plc title, this time the Daily Post/North Wales Live, with this story about an 89 year-old sheepdog, an 89 year-old man with werewolf proclivities or something else, which escapes your ‘umble scribe’s imagination for the time being.

Headline reads: 89-year-old who caught Covid has just made the Welsh national sheepdog team

For a sheepdog, he looks remarkably human!

I’m perplexed!

However, there is one upside to the policy of Reach titles to cram the whole story into the headline, i.e. one normally doesn’t have to waste time reading the article.

~Are Reach titles operating on the TL:DR principle?

Answers in the comments please!